Last updated: January 2026
At The Beauty Umbrella (“we”, “us”, “our”), accessible from https://www.thebeautyumbrella.com, protecting your personal data and respecting your privacy is very important to us. This Privacy Policy explains how we collect, use, store, share, and protect your personal information when you visit our website, purchase our products, or otherwise interact with us.
This policy is intended to comply with the UK GDPR, EU GDPR, the Data Protection Act 2018, and other applicable data protection laws.
1. Who We Are
Business name: The Beauty Umbrella
Website: https://www.thebeautyumbrella.com
Email: info@thebeautyumbrella.com
For the purposes of data protection law, The Beauty Umbrella is the data controller of your personal information.
2. Information We Collect
We may collect and process the following types of personal data:
a) Information You Provide to Us
- Name
- Email address
- Postal address
- Phone number
- Billing and shipping details
- Order and purchase information
- Account details (if you create an account)
- Messages you send us via contact forms, email, or social media
b) Automatically Collected Information
When you visit our website, we may automatically collect:
- IP address
- Browser type and version
- Device type and operating system
- Referring URLs
- Pages visited and time spent on pages
- Date and time of visits
This information is collected using cookies, log files, and similar technologies.
c) Payment Information
Payments are processed securely by third-party payment providers. We do not store or process full payment card details ourselves.
3. How We Use Your Information
We use your personal data for the following purposes:
- To process and fulfil orders
- To manage payments, refunds, and returns
- To communicate with you about your orders or enquiries
- To provide customer support
- To improve our website, products, and services
- To send marketing emails (only where you have consented)
- To comply with legal and regulatory obligations
- To prevent fraud and ensure website security
4. Legal Bases for Processing
Under data protection law, we rely on the following lawful bases:
- Contract: To fulfil orders and provide services
- Consent: For marketing communications and non-essential cookies
- Legal obligation: To comply with laws and regulations
- Legitimate interests: To operate, improve, and protect our business (where your rights do not override these interests)
5. Cookies and Tracking Technologies
We use cookies and similar technologies to:
- Make our website function properly
- Remember your preferences
- Analyse website traffic and performance
- Support marketing and advertising activities
You can manage or disable cookies via your browser settings. Where required, we will ask for your consent before placing non-essential cookies.
We do not currently operate a separate Cookie Policy. Details about our use of cookies are set out in this Privacy Policy.
6. Marketing Communications
If you opt in to receive marketing communications, we may send you emails about products, offers, or updates. You can unsubscribe at any time by:
- Clicking the “unsubscribe” link in our emails, or
- Contacting us directly
We will never sell your personal data to third parties for marketing purposes.
7. Sharing Your Information
We may share your personal data with trusted third parties where necessary, including:
- Website hosting providers
- Payment processors
- Shipping and fulfilment partners
- Email marketing platforms (including Mailchimp)
- Analytics and advertising providers
- Professional advisers (e.g. accountants, legal advisers)
All third parties are required to respect the security of your data and process it in accordance with the law.
8. International Data Transfers
Some of our service providers may be located outside the UK or EEA. Where personal data is transferred internationally, we ensure appropriate safeguards are in place, such as Standard Contractual Clauses or equivalent protections.
9. Data Retention
We only retain personal data for as long as necessary to:
- Fulfil the purposes outlined in this policy
- Meet legal, accounting, or reporting requirements
When data is no longer required, it is securely deleted or anonymised.
10. Your Data Protection Rights
Depending on your location, you have the right to:
- Access your personal data
- Request correction of inaccurate data
- Request deletion of your data
- Restrict or object to processing
- Withdraw consent at any time
- Request data portability
- Lodge a complaint with the Information Commissioner’s Office (ICO)
To exercise your rights, please contact us using the details above.
11. Third-Party Websites
Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of those websites. Please review their privacy policies before providing any personal data.
12. Children’s Information
The Beauty Umbrella does not knowingly collect personal data from children under the age of 13. If you believe that a child has provided us with personal information, please contact us and we will delete it promptly.
13. Security of Your Information
We take appropriate technical and organisational measures to protect your personal data against unauthorised access, loss, misuse, or alteration. However, no method of transmission over the internet is 100% secure.
14. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated “Last updated” date.
15. Contact Us
If you have any questions about this Privacy Policy or how we handle your data, please contact us at:
Email: info@thebeautyumbrella.com